We know the true value
of your flat
Do you know how much your flat is currently worth? No matter if you just want to inform yourself about the current market-price, or if you wish to sell your flat for the best price: our experienced marketing experts are happy to assist you with a free and non-binding valuation.
Three reasons why we are the best partner for you
Our network – your benefit
With over 800 locations on four continents, Engel & Völkers has a unique global network and thereby has access to a great number of solvent potential buyers locally and internationally.
Our service – your privilege
Competence, exclusivity, and passion, as well as our personal, all-round service, distinguish the Engel & Völkers brand – from the individual initial advice to the successful conclusion of a contract.
Our expertise - your gain
Our real estate agents have comprehensive expertise and market knowledge, which you will benefit from when it comes to the reliable service concept of Engel & Völkers in every phase of the marketing process.
With us, you will reach the right potential buyers worldwide
Take advantage of the Engel & Völkers Owner app and its many benefits: stay up to date on the sales status at all times and, regardless of time and place, obtain information on e.g. the number of contact requests, sent exposés, further steps planned and already completed property viewings.
The web app feature provides maximum transparency for all marketing activities via your computer, laptop, tablet or smartphone and allows you to contact your real estate agent directly at any time.
-detailed information on the current sales status
-constant overview of all marketing activities
-direct contact to estate agent via the app
The Engel & Völkers advertising sign will draw attention to your flat in your immediate neighbourhood – and such signage is available in various different forms including as tarpaulin signs, banners and building signs for properties that are still under construction. Just like our other offline and online marketing tools, these various signs all project a consistent Corporate Identity. This has the effect of bringing about a high level of recognition in the public sphere and raising awareness for your flat amongst a large number of potential interested buyers.
-A high frequency of potential interested buyers targeted
-Flexible placement in front of or on the façade of the flat
-Attracts a high level of attention
GG magazine presents itself in a cosmopolitan and informative style full of inspirations. It is
published four times a year in our in-house “Grund Genug Verlag” publishing house – including
as a digital edition. The GG online magazine takes our discerning clients on journeys to
the finest places and properties around the globe, with complementary content including
reports and lifestyle pieces.
If you opt for a GG property ad (details on this on page 30/31), it will be published both in the
print edition and automatically online as well.
-First-class communication directly with our premium target group
-GG advertisement in the print and online edition = double the benefit
-Magazine contents can also be accessed worldwide on mobile devices
An online exposé of your flat is automatically produced along with the print version of
your exposé. We will also take the necessary technical steps to make sure that your flat can
be quickly found using the property search function on our website with the relevant keywords,
and feature high up in the list of results.
This is especially crucial for the success of your sale, as around 60% of traffic to our website is
via Google Search – around the clock, and from all around the world.
-Fast identification of your property listing
-Prominent placement in the relevant list of search results
-Direct linking with the online exposé
Our newsletter is a key component part of our proactive communication with existing and
potential clients. We use it to keep owners and interested buyers up to date on news from real
estate markets and our network, as well as our current property listings.
It is sent specifically to potential interested buyers, making this tried-and-tested, flexible and
efficient tool absolutely invaluable for you as a seller – as it targets precisely those you want to
reach, regardless of time and place.
-Reliable and proven tool for targeted property marketing
-Personal, direct communication with potential interested buyers
-Effectiveness of marketing can be analysed and measured
Produced together with the standard printed exposé, the benefits of the online exposé are obvious:
it can be viewed anytime and anywhere together with a gallery of photos on all digital end
devices. It also enables the user to contact the respective real estate agent directly by e-mail or
text message to arrange a viewing appointment.
Moreover, there is the option of sharing the link to the exposé to your own timeline on Twitter
or Google+, or to like it on Facebook – thereby reaching out to a maximum number of potential
interested buyers.
-Online exposé now also accessible and usable at any time
-International reach thanks to production of exposé in several languages
-A large number of potential interested clients can be communicated with quickly
Placing print ads has always been a classic marketing activity. We offer you a wide range of different
options here – from a single-column classified ad to a layout encompassing an entire page.
Placement in a high-gloss magazine is possible, as is inclusion in a regional or national daily
newspaper. You will of course be carefully consulted regarding the choice of print medium and
the type of presentation and description of your flat.
-A range of different options available for presenting properties
-From classified ads through to large-format full-page ads
-Regional and national publications
Maximum reach or highest discretion – you have the choice
You decide which marketing channel you want to choose for yourself and how important the issue of discretion is to you. Thanks to the comprehensive advisory competence or our experts, you can be sure every time that the sale of your flat will be a complete success.
Classic marketing
Classic, public marketing aims at selling your real estate as promptly as possible for the best possible sale price.
The unrivalled range of our marketing measures secures the maximum intensity of coverage.
Thanks to the combination of reliable offline and modern online marketing tools, we will find the best buyer promptly.
Discrete commercialisation
Our discrete marketing service is particularly suitable for prestige properties in top locations or for owners, who do not want to make their sale public.
The unique network of Engel & Völkers enables us to access solvent potential buyers in order to reach the best price for you.
Upon your request, our experienced advisers stay in touch exclusively with a handpicked circle of potential buyers, in order to guarantee maximum discretion.
Flats that we are currently marketing for our clients
How to sell your flat
Has the time come to buy a new flat or sell your old flat? The positive price trends on the flat market can make this decision worthwhile. Many questions may arise: What is the best strategy? Should I use a real estate agent? What is the actual value of my flat? Here are some tips on how to successfully sell your flat as well as tips and tricks on how to bring about the desired result.
Particularities that apply to the sale of flats
When selling a flat, you can reach a broad target group because the relatively low purchase price also means that it is relatively easy for potential buyers to find financing. Some potential buyers are looking for rental properties for investment purposes. If a freehold flat in an apartment building is to be sold, a number of questions arise, for example: “What belongs exclusively to me and what is decided by the owner’s association?” The advantage in this case is that the flat management will handle organisational matters such as garden maintenance in communal areas, repairs, etc.
Sole ownership or joint ownership?
What is explained in the German Condominium Act in a rather complicated manner in simple terms means: Sole ownership extends to areas used exclusively by the flat owner, i.e. the flat itself, as well as potentially a garage. Joint ownership extends to all communal areas, for example the staircase, roof, as well as common supply lines. The declaration of division specifies which parts of the flat are owned individually and which are covered by joint ownership. This information should be made available to potential buyers, as many potential buyers want to know what decisions they can make on their own and what decisions can only be made collectively by the owner’s association. Your real estate agent can help you access this relevant information. A decision reached collectively by the owner’s association must be borne financially by all, even if you voted against it personally. That is why the joint ownership factor is relevant and should be analysed in detail if you want to sell your flat.
What is your flat worth?
When it comes to this key question, you should ask an expert such as a real estate agent or specialised assessor to determine the value of your property. Apart from the location, there are also other factors influencing the selling price, such as the condition, size, furnishings and year of construction. It also matters whether your property is being rented out and how big the reserves are that the owner’s association has accrued for future maintenance work. A professional real estate agent will be able to determine the realistic value of your flat for you.
Should you sell the property with or without a tenant in residence?
If you want to sell a property that is tenanted, this generally leads to a lower selling price. The existing tenancy will remain in place and cannot be ended by the new owner unless the property is required for own use. Another option: Ask your tenant if he is interested in buying the flat himself or offer him a settlement amount if he moves out.
Give your flat a facelift
Ask your real estate agent whether extensive renovation work is necessary, as this depends largely on the flat itself, its location and the target group. As a rule: The more upmarket the flat, the greater the likelihood that the buyer is prepared to pay for upgrades. Under certain circumstances, it suffices to only renovate selectively. A fresh coat of paint on the walls will definitely leave a good impression with potential buyers.
Gather all the documents needed for the sale of your flat
Potential buyers expect a full range of clearly organised documents, so you should have everything ready in time for the viewings. Your real estate agent will request the most important documents from you and get them ready for potential buyers. Apart from attractive photos of the property (ideally taken by a professional photographer), you should also be able to present an appealing exposé, the abstract of title, the declaration of division and the energy certificate. This, too, is handled by your real estate agent. In practice, it’s always best to have a professional real estate agent by your side, as he will be able to effectively approach all the right target groups and ensure that you avoid potential pitfalls. The experts at Engel & Völkers will gladly support you with the sale of your flat.